BetIt said:what about this movie doing well based on the fact Borat will be sold out at various theatres and people will see something else...anyone factor this in?
HuskerFan1 said:i think his analysis is way off base...i dont consider bale a big name actor...i wouldnt go see this just bc i liked america psycho...who cares about the other bitch...
screen count is gonna be low...1 per theatre bc of the amount of new releases/ borat's expansion and last weeks releases still playing...at that its gonna be playing in the smallest room... theatre count is low...under 900...tracking had it at 1.5 and 4million respectively...the promotion hasnt been great at all IMO...i didnt bet it and doubt i will...if someone had a gun to my head id go low though....too much competition this weekend...
5 new releases + borat expansion...plus last weeks 2...plus saw3 still in the mix...this is borats week to shine once again IMO...as far as borat being sold out at theatres...it will have no effect on THIS movie bc of its Rrating...if anything it will have an effect on the new PG13 movies as people who cannot get in to see borat will buy tickets to STF AGY etc and sneek into Borat thus bumping their grosses a little.... it was evident last week in certain movies friday/saturday drops being lower than expected...
like i said i think its borats too dominate...with many many people going back for 2nd and 3rd viewings...that plus a crowded marketplace spells UNDERS imo...i made 3 plays as soon as the lines were posted and i got 3 good lines...i played OVER Babel 9m -108 the second it hit the board...my thinking on this OVER it being Brad Pitt (a real draw) ...a movie playing to an older women demo who really hasnt had much to see lately and certainly isnt all that interested in Borat...Saw..SC3...FA kid flick type movies...and its done very well in limited theatres so far...reviews havent been bad...yahoo has B across the board...
i played Under 10M Good Year -140something...and Under 7million The Return -160something
Usual Megaplex:
3 BORAT (1 extra screen for this weekend)
2 STRANGER THAN FICTION
1 A GOOD YEAR
1 BABEL
1 HARSH TIMES
1 NIGHT OF THE LIVING DEAD 3D
Borat Largest Screen
Borat 2nd largest Screen
Babel
Stranger than Fiction
A Good Year
Flushed Away
Santa Clause 3